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The Blue Pig…

September 26, 2012
The Blue Pig Manchester

The Blue Pig Manchester

Over the summer, we got an out-of the-blue contact from a bar owner in the Northern Quarter, Manchester asking us to meet, regarding an under wraps new project. It was all very hush-hush and we were taken to what could only be described as a building site – but my word, this owner had vision. Cleo wanted a bar/restaurant that evoked a “Parisian, laid back, continental feel” and the website needed to reflect this old Parisian style – “…simple, understated, classy, worn in, Art deco, dark backgrounds…” Plus, Cleo wanted an interative deli counter. No, we weren’t entirely sure how we’d do this either 😉

The website design and build had to begin as the restaurant was being transformed, so even though we had a tight brief, we didn’t have the physical premsies upon which to base the ideas. We had to interpret quite a lot, but we did have a very strong logo as a starting point…

The Blue Pig, Manchester

The Blue Pig, Manchester

We’d also seen the interior dark mahogany panellings and the stripped floorboards. The building had been a bank and many of the original features had been salvaged, including the most beautiful art deco elevator doors, and the dark wood became the inspiration for the website background.

The Blue Pig, Manchester

The Blue Pig, Manchester

As a nod to the sauciness of turn of the 20th C Paris, Cleo sourced some sassy images – we think these add a certain je ne sais quoi to certain pages of the site…

The Blue Pig, Manchester

The Blue Pig, Manchester

We organised a photo shoot at the restaurant – thank you Sian Astley & Oisin Share – and these images enabled us to illustrate the innovative 333 menu which changes on a weekly basis, as well as the luscious interior…

The Blue Pig, Manchester

The Blue Pig, Manchester

The Blue Pig, Manchester

The Blue Pig, Manchester

And the interactive deli counter? Well, Cleo had a vision – and although none of us really knew at the outset how to realise it, we think we all did a pretty good job in getting there! All in all, a great team effort in bringing The Blue Pig to life…

The Blue Pig, Manchester

The Blue Pig, Manchester

The Blue Pig can be found at 69 High Street, Northern Quarter, Manchester M4 1FS.

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